Evgeny Shadchnev
HELPING STARTUP CEOS WITH THEIR SUCCESSION PLANS
“I thank Adele Barlow, my editor, for supporting me through every step of the publishing journey. Just like every book has an author, every book needs an editor. Only those who have seen my early drafts will truly appreciate how much better the book became once Adele started guiding my writing.” (Evgeny Shadchnev)
Evgeny, an entrepreneur and founder coach in Portugal, wanted to publish his first book on Amazon. He knew he needed expert guidance to sharpen his message, polish the manuscript, and make sure it was industry-ready.
I proposed a hands-on approach: diving into his vision, helping him refine his core message, and ensuring the content would resonate with his target readers. Together, we went through a thorough editing process where I offered constructive feedback and suggestions. I also guided him on formatting the book to meet Amazon’s standards.
How Copy & Co helped
Clarifying the message:
Through in-depth discussions, we distilled Evgeny’s key message to make it resonate.
I meticulously edited his drafts, improving language, structure, and flow, with a focus on clarity and a consistent voice.
Publishing prep:
Coordinated with formatters and the cover designer to ensure the manuscript met Amazon’s specifications.
The final result was a well-structured, engaging, and professional book, ready for the Amazon marketplace.
Results
Within a week of publication, the book hit the second best-selling spot on Amazon in its category — and was described by readers on Amazon as ‘an exceptional and intimate portrayal of the psychology of the entrepreneur’ that ‘captured many of the most important issues in a refreshing and honest way’.
Early reader feedback has shown 100% five-star reviews — praising the book’s clarity, insights, and inspirational message, as well as calling it a ‘must-read’ for startup leaders.